Lead the Pack: The Perspective Behind the Strategy
A grounded look at the leadership mindset behind strategic decisions. Learn how perspective shapes clarity, confidence, and the way Howl leads.
A grounded look at the leadership mindset behind strategic decisions. Learn how perspective shapes clarity, confidence, and the way Howl leads.

Explore the systems, structure, and strategic rigor that fuel lasting growth. See how Powered by Howl reveals the real work behind marketing success.

LegacyCon 2025 highlighted the brilliance of Black women leading with purpose, clarity, and courage. Here are the voices who moved the room and the lessons they left with me.

Author: Desiree Whitehead LegacyCon did something rare.It put public figures on stage who lead with heart, clarity, and community at the center. ➤ Not titles.➤ Not status.➤ Not performance. Leadership in motion. These conversations stayed with me long after the lights, the applause, and the weekend energy faded. Below are the leaders whose presence didn’t just

Author: Desiree Whitehead If part one of LegacyCon opened my heart, part two opened my focus. The “Powering Prosperity” session was where inspiration sharpened into action. It was where community, business, and leadership intersected with intention. Moderated by Anthony Bonamy, the panel featured three leaders shaping both Broward and Miami’s economic landscape in meaningful

Author: Desiree Whitehead There are certain rooms you walk into and immediately feel the shift. Not because the lighting is dramatic or the stage looks like a TED Talk, but because the people in the room carry something real. Something lived. Something communal. LegacyCon 2025 opened with that exact energy. And for me, the

Author: Desiree Whitehead On November 15, I attended the Black Ambition Fundable Founders Forum, and that day shifted me in a way I’m still processing. It was the first time, not just as a Black woman, but as a Black professional, that I stood in a room filled with people who genuinely wanted to
Author: Desiree Whitehead When Marketing Comes Full Circle You know those moments that stop you in your tracks? The ones that remind you why you do what you do? That happened to me recently at Inbound in San Francisco. I’d just wrapped a night at one of the after-hours events when I spotted someone across
Steph Curry’s “Shot Ready” Billboard Is a Branding Masterclass Author: Desiree Whitehead If you’ve been on social media lately, you’ve probably seen the Steph Curry billboard in Los Angeles—the one where it looks like he’s shooting the moon. At first glance, it’s just a cool visual. But behind it is a marketing masterclass.This billboard

Building Trust in a World of Skeptic Buyers Author: Desiree Whitehead The Trust Gap Every Business Faces We live in a world where customers have seen it all, the glossy ads, the “guaranteed results,” the fine print that rarely matches the experience. It’s no wonder skepticism runs high. Buyers don’t just want to hear